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PRSA-NY Webinar Event - Meet the Travel Media: Pivoting Media Strategies Amid COVID-19
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When: April 14, 2020
5:00 - 6:00 p.m.
Where: Webinar - Details will be sent upon registration
New York, New York 
United States

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Meet the Travel Media:
Pivoting Media Strategies Amid COVID-19


Meet the movers & shakers of the travel industry media and learn valuable insights on the ever evolving landscape that is travel media.

Join us for a virtual ‘Meet the Media’ on April 14th to hear from some of the top travel media pros on how the industry is changing and adapting to the ‘new normal.’  Learn how to effectively collaborate with journalists, how to provide valuable content and secure top placements, and how you can help shape the narrative of the travel news coverage in the midst of a global crisis.


Hana Alberts, Real Estate, Home and Travel Editor at the New York Post
Johanna Jainchill, Senior Editor at Travel Weekly
Melanie Lieberman, Travel Editor at The Point Guys

Natalia Lopez, Vice President, FINN Partners

Date & Time
Tuesday, April 14th 
5:00 p.m. to 6:00 p.m.

New Professional/ Students (with valid ID):$25

Zoom ID will be shared after registration on April 14th


Meet the Panelists

Hana R. Alberts is the travel and real estate/home editor of the New York Post. Previously, she was senior editor at Curbed NY. Before that, she lived in Hong Kong, holding down staff jobs at HK Magazine and Forbes while freelancing for outlets including the Wall Street Journal, Conde Nast Traveler, Travel & Leisure, BBC Travel, Newsweek and New York magazine. A native New Yorker, she graduated summa cum laude with a degree in history of science from Harvard in 2006. She's passionate about the quirky underbelly of the city and off-the-beaten-path destinations.





Johanna Jainchill is news editor for Travel Weekly, with a focus on cruise and travel policy coverage. Most recently destinations editor, she previously covered travel technology, travel retail, and the cruise industry for the publication. Jainchill has written for USA Today, BBC News America, Conde Nast Traveler and the New York Times and is a recipient of the New York Times Chairman's Award.



Melanie Lieberman is the travel editor at The Points Guy, and she oversees daily travel and lifestyle news, destination coverage, travel features and reports. Prior to TPG, Melanie was an editor at Travel + Leisure magazine, and her work has appeared in Bloomberg Pursuits, Yahoo Travel, Jetsetter, Boston Common magazine, LUXE City Guides and Saveur magazine, among others. She has been featured as a travel expert on TV, radio, podcasts and in print, and she has been recognized for her journalism, poetry, prose and playwriting in various competitions and festivals. You can reach Melanie at, or find her on Instagram and Twitter as @melanietaryn.







Meet the Moderator

Natalia Lopez is a vice president at FINN Partners with over 15 years of experience in the tourism industry, spearheading communications initiatives for clients. Notable experience includes managing the integrated communications for the Jamaica Tourist Board across the United States, Canada and Latin America. Other destination clients include Travel Ecuador, Visit Argentina, South Africa and Travel Alberta. Prior to working in the travel industry, she was in corporate communications providing crisis communications for many public and private sector enterprises. She currently serves on the Board of Directors of the PRSA-NY as well as the PR Council for the Caribbean Tourism Organization








The New York Chapter of the Public Relations Society of America is one of the oldest, largest, and most prominent public relations chapters in the country. Located in the media capital of the world, it offers top-level professional development, networking, mentoring, and awards. PRSA-NY serves communications professionals in agencies, businesses, nonprofit organizations, and government, as well as independent practitioners.


Photograph and Video Policy:

PRSA-NY often photographs or records footage of its events and by attending the event you may be photographed or filmed. PRSA-NY may use any such footage to promote PRSA-NY in any manner and in any media for any purpose whatsoever throughout the world.

Cancellation Policy:

Reservations and cancellations will be accepted until noon the business day prior to the event and must be submitted in writing to If you do not cancel by the deadline you remain responsible for the registration fee. On-site registration will be available (space permitting) for an additional fee of $5.00

Contact the PRSA-NY office at (212) 228-7228 or with any questions.

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