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Today is 'Tomorrow': How to Communicate Futuristic Technologies
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Today is 'Tomorrow': How to Communicate Futuristic Technologies

From space travel to climate change, artificial intelligence to GMOs, the future has arrived without a communications plan. How should companies, governments, and organizations put forward their own vision of 'tomorrow'? And what important ideas are getting lost in the conversation?

9/17/2018
When: September 17
6:00pm
Where: Ketchum
1285 Avenue of the Americas
New York, New York 
United States

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From space travel to climate change, artificial intelligence to GMOs, the future has arrived without a communications plan. How should companies, governments, and organizations put forward their own vision of 'tomorrow'? And what important ideas are getting lost in the conversation?

Join us for a forward thinking discussion about communicating and marketing in an age when today has become tomorrow.

Our panel of expert speakers features:
* NASA's Stephanie Schierholz, Lead Spokesperson for Human Spaceflight
* Lippincott’s John Marshall, Chief Strategy Officer and founder of "Potential Energy"
* Innovation & Marketing Strategy Consultant, Anna Rosenblatt
* Author of "Future: A Recent History", Larry Samuel

We will learn:
* How our concept of the future has changed over generations
* The different expectations that Boomers, Gen X, Y, and Z have about 'tomorrow'
* How to navigate the twin forces of hope and fear in constructive ways
* The best techniques to tell different kinds of future-focused stories

Register now to reserve your seat.

This event is produced by The Beaker, the science communications-focused MeetUp proudly hosted by PRSA-NY.

WHAT: Today is 'Tomorrow': How to Communicate Futuristic Technologies

WHERE: Ketchum, 1285 Avenue of the Americas, New York NY

WHEN: September 17, 6:00 - 7:30pm

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